I've always believed that great communication starts with understanding people. Whether you're building a brand, growing a business or telling a story, knowing your audience and what matters to them makes all the difference.

I'm Jenifer Vogt, a writer, marketer and podcaster with 30 years of experience in marketing and communications across financial services, healthcare, nonprofits, hospitality and the arts.

Throughout my career, I've led marketing teams, developed strategies, managed budgets and worked with some of the world's leading creative agencies, public relations firms and technology companies. My approach blends technology, strategy and empathy to create work that connects with people and delivers results.

Today, through my boutique marketing and communications firm, JMV Media Group, I work with small businesses and entrepreneurs on everything from marketing strategy and digital content to brand development, publicity and creative direction.