Frequently Asked Questions
I'm a naturally curious person and I love thoughtful questions. I realize that people who are considering hiring me or working with me may want to know more about what kind of person I am and where I stand on some controversial issues. Here are answers to a few you might have about my work, my writing and the things that interest me.
What kind of marketing services do you provide?
Through JMV Media Group, I help small businesses and entrepreneurs with marketing strategy, content and digital marketing, social media, publicity, writing, editing and creative direction.
Do you offer freelance writing and ghostwriting?
Yes! I write and edit articles, books, website content, speeches, presentations and other communications. I also help individuals bring their ideas and stories to life.
What do you write about?
My writing explores relationships, desire, health, wellbeing, culture, creativity and personal reinvention. I also write creative nonfiction. I spent many years working as an art journalist covering exhibits in Florida, New York and Italy and I have a BA in art history with a concentration in Italian and American art. Click here to see a partial list of some of those articles.
Do you write adult content?
Yes. Alongside my mainstream nonfiction and commentary, I write about sexuality, intimacy and desire as important parts of health, wellbeing and healthy aging. I write especially for people over 50 who struggle to feel desirable in a world that associates sexuality with youth and often leads us to believe our sexuality has an expiration date. I also write adult fiction for mature audiences. My adult-content work is literary and written. I am not a performer, and I do not create nude or sexually explicit photographs of myself.
What's your podcast about?
If Jenifer Just Applied Herself explores relationships, confidence, desire, creativity, aging and the lovely chaos of being human. Expect candid conversations, thoughtful insights and a healthy dose of humor.
What are your political views?
I'm a registered no-party-affiliation voter and consider myself a moderate. I believe in listening to different points of view before making up my mind, and I'm happy to share my platform with people whose opinions differ from mine. I welcome thoughtful debate and respectful disagreement, but I don't tolerate abusive language or behavior. Being a moderate doesn't mean I'm neutral on issues that matter deeply to me, particularly women's rights, health and wellbeing. I believe we can stand firmly by our convictions while treating one another with dignity and respect.
Why are you so interested in Italy?
I'm the daughter of an Italian immigrant, and my connection to Italy has shaped much of my life. I studied Italian art, wrote extensively about Italian culture and organized cultural events that brought people together.
How does mindfulness influence your work?
I have a Mindfulness-Based Stress Reduction (MBSR) certification from Mindful Leader and for three years I was a pro bono meditation facilitator in the Meditate Together program. I continue to lead meditation sessions and share my knowledge. Mindfulness, along with my faith, is the foundation of my life and has helped me become a better listener and approach people and difficult subjects with curiosity, compassion and an open mind.
How can I work with you?
You can visit my Work With Me page to explore my services or request a complimentary consultation. I'd love to hear about your project.
A Word About AI
Do you use AI? How?
Yes! I'm enthusiastic about the ethical use of AI and regularly incorporate it into my work. As both a writer and marketer, I find myself in the middle of two warring camps. Many writers are passionately opposed to AI, while marketers are feverishly embracing it.
I've worked in digital marketing since 2001, and adapting to new technologies has always been part of my career. Today, AI proficiency is an important part of working in this field. I use AI to improve workflows, expand my capabilities and save time and money. For example, I might use it to turn a blog post into an email campaign or a series of social media posts.
Where I rely most heavily on AI is graphic design. But I began my career working for three years as a contractor at Mastercard, including time in Creative Marketing Services. There, I learned about branding, logos, color and print production. I even accompanied the production manager on press, where I learned firsthand how printed materials are produced.
I've been creating websites and graphics for clients since 2009, long before AI-generated images were available. In 2012, I earned my webmaster certification, studying Adobe Photoshop, Dreamweaver, PHP, CSS, XHTML and JavaScript. I've also used Canva for graphic design since its early days.
Today, AI allows me to create graphics more efficiently, but I'm still the creative director. I develop the concepts, choose the colors, establish the visual direction and often handle the final editing. AI helps me bring my ideas to life.
I also find the debate about AI and artistic originality fascinating. Before AI, I regularly purchased stock photography and illustrations for my projects, and I still pay for those creative resources. I've thought about how, when I was 16, I interned in the Education Department at The Metropolitan Museum of Art and we'd bring children into the galleries, sit them in front of masterpieces and encourage them to recreate what they saw as a way of learning about art.
Copying someone else's ideas has always been possible, with or without AI. That doesn't mean questions about artistic ownership aren't important. I 100% support creatives who want to be compensated if their work was used to train AI. But I think the conversation about how it is used, and when, deserves more nuance.
When it comes to my fiction, personal essays and articles, I write those myself, occasionally using AI for proofreading. I've found that using AI to generate my creative writing actually stalls my process. It strips away my voice, the very thing that makes my writing unique and interesting. Why would I want to do that?
And for anyone who questions whether I can write without AI, I had more than 100 articles published before 2014, long before generative AI became widely available. You can explore a partial list of those articles at Artitis, written without AI, and read more of my non-AI writing on my Warmth, Wit & Desire page.
I believe AI is a remarkable tool, but it doesn't replace experience, imagination, judgment or the human perspective that gives creative work its meaning.


